Mani Karthik: speaks on Social Media and its influence on Search Engines
- Wake up Chacha cha
- Loves blogging & internet
- What is Social Media...it is an online Party!!
- Media & Social Media
- Communication -Technology Changes but people don't...urge to communicate remains same
- Complexities of Communication- there is too much!
- News-Broadcast, transmitted etc.
- And then there is latency-how traditional media works
- New Media as it happens
- Search results are getting tweaked
- Authorities revisited
- SEOs & Robots rule!!
- Demolition Companies
- ROI & what strategy works for you as company
- Speed can take over Traditional Media
- Social media is not killing Traditional Media
- Social media is making skeptics out of CEOs of large companies
- CEO of media company: complains are something that u stop & listen to..not the praises
- Instant Social Media
- Twitter & Mumbai 26/11
- Top Down approach: Start from a strategy, not from creating Social media presence & use it in sync with that strategy & what fits your brand
- Power to the people: Content owners have control!
- Wisdom of crowd; faking & writing negative content doesn't work
- Its not a new technology-Its just a new form of communication, bigger than ever
- Publishing mode to engagement mode: Corporates
- World has become one
- Examples of Social Media success
- Ted Williams: Golden voice- video: 2 min to utube fame
- Keenan Cahil-u tube sensation
- New set of opportunities
- Social Media changing lives-hit the right buttons
- Content is King then Social Media is emperor!
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